Course Description

Give Your Career a Boost! Gain a job specific industry-recognised qualification. Subscribe to the Powerful COB Certified Category Manager 8-Week E-Learning Program. 

Includes:

  • Powerful e-learning with practical fun workshops
  • 3 Downloadable workbooks with time-saving practical templates
  • Downloadable Web Merchandising Exercise Kit
  • Online Practical Assessment Exam
  • Industry-Recognised Certification*


*In line with high-end credible industry certifications our pass mark is 70%. We have a high success rate. If you pass the exam, we'll issue you with your qualification certificate. This will either be a secure digital social network shareable online certification, or our standard printed edition (Depending on availability).  Subscription fee excludes exam retakes.

Full Course Detail

Please contact support@cobcertified.com if you are interested in taking this course.

Price: $749
(including tax)


Digital Skills Authority

Online Education

Course curriculum

  • 01

    Getting Started

    • Instructions

    • Get Your 3 E-Books & Web Merchandising Workshop Kit

    • Lesson 1 - Introduction

  • 02

    Your Ideal Product Ranges

    • Lesson 2 - Products for E-Commerce - What to Select and What to Reject

  • 03

    Content Strategy and Customer Experience

    • Lesson 3 – What is Content and Content Strategy

    • Lesson 4 – Web 2.0 – Web 4.0

    • Lesson 5 – Web Site Critique

    • Lesson 6 – Web Content Planning

    • Lesson 7 – Accessibility

    • Lesson 8 – Content Planning Workshop

    • Lesson 9 - Online Audience Engagement

    • Lesson 10 – Case Study – Customer-Focused Content Strategy

    • Lesson 11 - Content Strategy & Customer Experience Quiz

    • Lesson 12 - Writing for the Web - Struture

    • Lesson 13 – The Art of Web Writing

    • Lesson 14 - Search Engine Optimisation

    • Lesson 15 - SEO Workshop

    • Lesson 16 - SEO Web Writing Quiz

    • Lesson 17 - Content and SEO Web Writing Summary

  • 04

    Web Merchandising and Category Management

    • Lesson 18 - Web Merchandising Know-How

    • Lesson 19 - Web Merchandising Workshop 1

    • Lesson 20 - Web Merchandising Workshop 2

    • Lesson 21 - Web Merchandising Categories and Products Implementation & Workshop 3

    • Lesson 22 - Web Merchandising Summary

    • Lesson 23 - Maximising Sales with Special Offers

    • Lesson 24 - Web Merchandising and Categorisation Quiz

  • 05

    Category and Product Marketing Strategy

    • Lesson 25 - How to Develop and Category and Product Marketing Strategy

  • 06

    Course Summary and Exam Preparation

    • Lesson 26 - Course Summary and Exam Practice Exercise

    • Get Ready for Your Exam

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